Last updated: September 16, 2026
This Privacy Policy describes how Pixelwand Studio Private Limited ("Pixelwand", "we", "us", or "our") collects, uses, and protects information in connection with the Pixelwand CRM platform and related services ("Service").
SMS Consent: By submitting a web form on our website, you consent to receive SMS text messages. Your phone number and consent information will never be sold, shared, or used for purposes other than the communications you consented to. Reply STOP to opt out at any time.
When you complete a web form on our website or a website powered by Pixelwand CRM, we may collect:
When you visit our website, we automatically collect certain technical information including:
When you receive or send SMS messages through our platform, we collect:
If you choose to connect your Google account (Gmail and/or Google Calendar), we access the following Google user data, strictly limited to the scopes you approve on the Google OAuth consent screen:
openid, userinfo.email, and userinfo.profile scopes), used to identify which account you connected and to sign you in when you use Google sign-in.gmail.readonly scope), used to display your mail in the CRM inbox, plus permission to send only the messages you compose in the CRM ( gmail.send scope). These scopes do not allow us to change read or unread state, move messages to Trash, or permanently delete them.https://www.googleapis.com/auth/calendar scope), used only for two-way sync between Google Calendar and the CRM calendar.Connecting a Google account is optional. We only request these scopes after you explicitly start the connection flow (for example, Settings → Email accounts → Connect with Google or Settings → Google Calendar → Connect account), and you can revoke access at any time as described in Section 4.
We use the information we collect for the following purposes:
| Purpose | Data Used | Legal Basis |
|---|---|---|
| Sending call reminders and appointment notifications via SMS | Phone number, name, appointment details | Your express consent obtained via web form |
| Follow-up communications related to your inquiry | Name, phone, email | Your express consent |
| Operating and improving the Pixelwand CRM platform | Usage data, technical data | Legitimate business interests |
| Maintaining opt-out records and honoring opt-out requests | Phone number, opt-out timestamp | Legal compliance (TCPA) |
| Preventing fraud and ensuring platform security | Technical data, usage patterns | Legitimate business interests |
| Displaying your Gmail in the CRM inbox and sending mail you compose | Gmail messages for the connected account (gmail.readonly and gmail.send scopes) | Your express consent via the Google OAuth consent screen |
| Two-way sync between Google Calendar and the CRM calendar | Calendar events for the selected calendars (calendar scope) | Your express consent via the Google OAuth consent screen |
| Identifying the connected Google account and signing you in with Google | Google account name, email, basic profile (openid, userinfo scopes) | Your express consent via the Google OAuth consent screen |
| Complying with legal obligations | All categories as required | Legal obligation |
Sending call reminders and appointment notifications via SMS
Data Used
Legal Basis
Follow-up communications related to your inquiry
Data Used
Legal Basis
Operating and improving the Pixelwand CRM platform
Data Used
Legal Basis
Maintaining opt-out records and honoring opt-out requests
Data Used
Legal Basis
Preventing fraud and ensuring platform security
Data Used
Legal Basis
Displaying your Gmail in the CRM inbox and sending mail you compose
Data Used
Legal Basis
Two-way sync between Google Calendar and the CRM calendar
Data Used
Legal Basis
Identifying the connected Google account and signing you in with Google
Data Used
Legal Basis
Complying with legal obligations
Data Used
Legal Basis
Summary: If you connect Gmail or Google Calendar, we access only the Google data needed to provide the sync features you turned on, use it only for those features, store OAuth tokens encrypted, and never sell it, share it with third parties for unrelated purposes, use it for advertising, or train AI models on it. You can revoke access at any time from inside the CRM or from your Google account.
The Google OAuth consent screen always shows the exact scopes requested. We request:
| Scope | Type | How we use it |
|---|---|---|
https://www.googleapis.com/auth/gmail.readonly | Restricted | Read incoming mail into the CRM inbox. This scope does not allow us to change messages, synchronize read or unread state, move messages to Trash, or permanently delete them. |
https://www.googleapis.com/auth/gmail.send | Sensitive | Send only the email messages you compose and choose to send from the CRM. |
https://www.googleapis.com/auth/calendar | Sensitive | Pull events from the Google calendars you select into the CRM calendar and push CRM events and tasks you choose to sync to the selected Google calendar (two-way sync, including edits). |
openid, https://www.googleapis.com/auth/userinfo.email, https://www.googleapis.com/auth/userinfo.profile | Non-sensitive | Identify which Google account was connected (display the account email and Connected status) and sign you in when you use Sign in with Google. |
https://www.googleapis.com/auth/gmail.readonly
Type
How we use it
https://www.googleapis.com/auth/gmail.send
Type
How we use it
https://www.googleapis.com/auth/calendar
Type
How we use it
openid, https://www.googleapis.com/auth/userinfo.email, https://www.googleapis.com/auth/userinfo.profile
Type
How we use it
Pixelwand CRM's use and transfer to any other app of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.
After revocation, previously synced copies already stored in your CRM workspace (for example, emails already linked to a lead) remain until you delete them or request deletion. We stop all new reads, sends, and syncs immediately.
Important: We are committed to full compliance with the Telephone Consumer Protection Act (TCPA) and all applicable carrier guidelines. We only send SMS messages to individuals who have provided express written consent.
We obtain your consent to receive SMS messages through a web form on our website. The form clearly discloses:
We maintain detailed records of all consent obtained including the date, time, IP address, and exact language of the consent disclosure at the time of opt-in. These records are retained for a minimum of 4 years in compliance with TCPA requirements.
After opting out, you will receive one final confirmation message and no further SMS messages will be sent. Opt-out requests are processed within 24 hours. We retain your opt-out record permanently to ensure we do not send you further messages.
Reply HELP to any SMS message or email deependra.kumar@pixelwand.live for assistance with SMS communications.
| Data Type | Retention Period | Reason |
|---|---|---|
| Contact information (name, email, phone) | Duration of business relationship + 3 years | Business records and dispute resolution |
| SMS consent records | Minimum 4 years from consent date | TCPA compliance requirement |
| Opt-out records | Permanently | To prevent re-messaging opted-out numbers |
| SMS message logs | 2 years | Operational records and compliance |
| Technical and usage data | 12 months | Platform improvement and security |
| Google OAuth tokens (access and refresh tokens) | Until you disconnect or revoke access, then deleted promptly | Maintaining only the connections you enabled |
| Synced Gmail and Calendar data | Until you delete the records or request deletion; syncing stops immediately on disconnect or revocation | Providing inbox and calendar sync you enabled |
Contact information (name, email, phone)
Retention Period
Reason
SMS consent records
Retention Period
Reason
Opt-out records
Retention Period
Reason
SMS message logs
Retention Period
Reason
Technical and usage data
Retention Period
Reason
Google OAuth tokens (access and refresh tokens)
Retention Period
Reason
Synced Gmail and Calendar data
Retention Period
Reason
We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, disclosure, alteration, or destruction. These measures include:
While we take security seriously, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but commit to promptly notifying affected individuals in the event of a data breach.
You have the following rights regarding your personal information:
To exercise any of these rights, please contact us at deependra.kumar@pixelwand.live. We will respond to all requests within 30 days.
Our Service is not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately at deependra.kumar@pixelwand.live and we will delete such information promptly.
We may update this Privacy Policy from time to time. We will notify you of material changes by updating the "Last updated" date at the top of this page and, where appropriate, by sending a notification to the email address associated with your account. Your continued use of the Service after changes are posted constitutes your acceptance of the revised Privacy Policy.
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: